The Engine vs HubSpot

Everything you actually use from HubSpot, without the bill that grows when you do

HubSpot is a good product priced for a company with a procurement department. If you are a business owner rather than a marketing team of nine, most of what you pay for is capacity you will never touch.

Look at the Engine first

What HubSpot actually costs

Marketing Hub Professional

$890/mo

Before extra seats, and before Sales or Service Hub

Source

Mandatory onboarding

$3,000 once

Not optional on Professional

Source

Extra seats

$45/user/mo

After the three included

Every year, for as long as you run the business

$13,680

Marketing Hub Professional for one year plus the onboarding fee, before a single extra seat or a second hub.

Public list prices checked August 2026, gathered with HighLevel, our software partner. Enterprise pricing moves and is often negotiated, so treat these as the shape of the bill rather than a quote.

Why people move off HubSpot

The price goes up because you succeeded

Marketing Hub is tiered on contacts. Every campaign that works makes next year's invoice bigger, which is a strange thing to be punished for.

The useful parts are one tier up

The feature you went looking for is reliably in the plan above the one you are on. That is not an accident, it is the pricing model.

You need a certified partner to unlock it

A serious HubSpot build usually means paying somebody certified to configure it, on top of the licence, before it does anything.

Line by line

Including the two rows where they win. A comparison table with no losses in it is an advert, and you would be right not to believe the rest of it.

	The Engine	HubSpot
Starting price	Included in every fuel plan, from $497/mo	$890/mo, Marketing Hub Professional
Price when you grow	Flat. More contacts cost nothing	Tiered on contacts
Team members	Unlimited	3, then $45 each
Onboarding	$497 once, and we do the work	$3,000, mandatory
Two-way SMS	Built in	Add-on or third party
Sales and service	Same platform	Separate hubs, separately priced
Funnels and landing pages	Unlimited, built in	Included, capped by tier
AI voice agent	Built in	Not offered
Who sets it up	We do, on a fuel plan	You, or a certified partner you pay
Enterprise reporting depth	Good, not exhaustive	Genuinely excellent

The difference that matters

Nobody switching off HubSpot wants another login

HighLevel sells you the platform. We migrate you onto it, build what you need on top, and keep running it, which is the part a software company cannot sell you at any price.

See the fuel plans

And that is before the tools around it

HubSpot is one line on the bill. Most businesses are also carrying eight or ten of these, all of which the Engine includes.

CRM and pipeline managementSales funnelsWebsite builderEcommerceSurveys and formsEmail marketingTwo-way SMSBooking and appointmentsWorkflow automationAI voice agentAI content and chatAd managementSEO and local listingsCourses and products

Bought one by one, that stack is $1,926 a month. See the full list

Launch offer

10% off your first 3 months

Ends December 31, 2026.

LETGO2026

Applies at checkout

The weekly call

Bring your biggest problem. We solve it on the call.

Not a webinar and not a pitch. We go round and ask everyone what they are blocked on, pick one, and deal with it properly in front of everybody.

1
Everyone says what they are stuck on
Round the room, briefly. Most people find somebody else has the same problem.
2
We pick one and teach the theory
Why it happens and how to think about it, so you can handle it yourself the next time it comes up.
3
Then we actually fix it, live
The second half is the doing. Not slides about the solution, the solution, built while you watch.

Every week, same timeFirst come, first servedFree, and no obligationYou do not need to be a client

Thursdays at 1:00 PM Central